Live your life in such a way that when your feet hit the floor in the morning, Satan shudders and says "Oh shit, she's awake."

Thursday, October 6, 2011

Please, get a publicist...the 99% can't HEAR YOU!!!!

So last night, Bill and I are sitting in our kitchen (I like that room the best since its’ renovation last winter) watching the news. It’s our schtick, what we do every night when we get home...that and have a cocktail. The 6 o’clock news was “pre-Steve Jobs is dead” breaking news, so we actually caught a glimpse of the protests in New York. I must admit, while my politics is mostly center, I am captivated by these people who seem to be so solid in their convictions. I am always that way when it comes to underdogs. Anyway, as Bill and I watched the news piece, I looked at Bill and said to him “You know, they really have a point when it comes to some of this sh$t…screwing the little guy all in the name of corporate greed, no accountability, backdoor payoffs and the like.” Now I know, we can all sit here in our little bubbles and pretend it’s not that way, but I think we all know it is. Bill (who is more conservative than me) was actually in agreement with what I was saying. You know, it’s not that we’re starving in the Tucker household. Indeed, compared to most, our life is quite comfortable. We work hard, we play hard, we count our blessing frequently. But honestly, even those of us who are reasonably comfortable (not wealthy, mind you) are feeling the squeeze of an abysmal economy. Every time some loudmouth financial pundit comes on CNBC and tells me that “the U.S. in NOT in a double-dip recession” I have to fight the urge to vomit just a little in my mouth. Really? You’re joking, right? I wonder when the last time that dumbass filled his own gas tank, or noticed the 30% or more increase in the price of pretty much everything in the grocery store? Oh yeah, that’s right, he’s loaded...good for him. Now shut the hell up.

Then this morning, I pulled up a friend’s facebook page (no I’m not stalking him. Really.) He is a libertarian by all definitions, and I like to see what he’s sayng when it comes to what is going on in the world. His post of the movement made me think even more. His posting was, shall we say, not in agreement with what was going on up there in Manhattan, so I decided to do a bit of research for myself. What I found was disturbing on a level I cannot even explain. It was basically a list of “demands” posted by some lunatic under the guise of the movement only he has it posted under the site I shall not go into the contents but I am posting the link so you can see for yourself. I also posted the link on my facebook page. I went back and forth about it with friends. The conclusion? This grassroots movement needs a better PR person. Their message wasn’t just “hard to find” it was completely lost. When you google “occupy wall street” the lunatic’s post of demands is #1 on the freakin google list. How the hell did they let that happen? So now, a group of individuals with some very valid points have been overshadowed by some delusional fellow with the economics knowledge of a kindergartener, who obviously needs to stop smoking pot and get a job...nice. He reminded me of an ex-boyfriend.

So to the movement...

Rule #1 – if you want to make your point, don’t make people look for it. Something in big bold letters is good. No one wants to plays "where's Waldo" when searching for your message. People are lazy. People are basically in it for the instant gratification. No one wants to “guess” about what you are trying to say. Get on your url "soapbox" and shout it at the top of your lungs. Otherwise, your message is invisible, lost in a sea of misinformation, miscommunication, and misunderstanding.

I don’t agree with everything that the has to say (I found that out once I figured out WHAT they were trying to say) but I do think they have some ideas and thoughts that deserve some serious attention. They are angry. So am I, about a lot of things in our country, in our political system, in our streets. I do believe the right to protest is healthy, it fosters discussion, and hopefully positive growth. There needs to be a national discussion, and we all need to stop being afraid to talk about it. We can no long rely on the media, for they are simply trying to force their perspective down our throats. It’s not about the facts anymore.

My point in all of this? To those people who are trying so hard to get their message out there? For God’s sake, hire a damn publicist. You are obviously good at the “organizing the masses” part, but your ability to effectively convey your message downright sucks. Once you master that, your voices will be much easier to hear, and maybe the “99%” will be more eager to support the cause.

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